PITTSBURGH (KDKA) – The problem with most skin treatments is they just don’t last.
Now, a new breakthrough could change that, but it’ll cost you.
“You’re embarrassed. I mean, it’s something visibly someone could see if you have. Other diseases it’s not showing like this does,” Dave Novakovich said.
Novakovich, a musician and IT specialist, has psoriasis. His skin scales and thickens. It’s itchy and painful and bleeds when he scratches.